Crafting a strong, memorable brand for a national mortgage broker
Mortgage
Bran
The Mortgage Brain has over 30 years’ mortgage and insurance experience and is proud of its friendly teams who offer financial advice and the most competitive mortgage deals, then take their customers through the whole application process.
we needed to capture clients at an early stage to make sure they get the right information on availability and costs of getting a mortgage. A rebrand, new website and digital marketing designed by Splendid has transformed our business”
Enzo Mora CeMAP CertPFS
Founder & CEO
The Client
The Mortgage Brain is an independent mortgage and insurance broker with over 30 years’ experience helping customers across the UK secure the right financial solutions. From first-time buyers and home movers to landlords and foster carers, their expert team offers personalised advice tailored to every stage of the property journey. With access to an extensive range of mortgage products and insurance options, The Mortgage Brain is dedicated to making the process simple, stress-free, and focused entirely around their customers’ needs.
The Brief, what we did and the outcome…
We were asked to create a completely new identity and rebrand, so The Mortgage Brain could raise its profile within the mortgage broking industry.
In a crowded mortgage market, when the financials are changing on a daily basis, a clear path to information that you can trust is important. We created a new identity and rebrand to attract today’s discerning customers alongside digital marketing initiatives to engage with consumers at every stage of their mortgage journey. Nothing pleases The Mortgage Brain more than telling its customers they are now fully fledged homeowners.
– Market research
– Competitor analysis
– Interviews
– Brand audit
– Digital strategy
– Key messaging
– Brand identity
– Visual identity
– Logo design
– Website UX/UI design
– Print design
– Brand guidelines
– Brand application
– Website development
– Photography
– PPC Advertising
– SEO
